The How to Refer Me Guide
“Send me anyone” is why you get no one. When you’re the agent who helps everybody with everything, there’s nothing for a past client’s brain to catch on. They like you. They’d recommend you. The moment passes anyway.
This isn’t about asking more often. It’s about being specific enough that a referral becomes obvious to them — in words they’ll actually use.
Free, no signup. Download saves it to your device — this page stays open.
How to use it
Write your version of the language in this guide, then use it in your own conversations for a month. The point isn’t a script. It’s that people can only repeat something they can remember.
What’s inside
- Why specific beats general in referral language, with examples
- How to describe what you do so it sticks in someone’s memory
- The words a past client can actually repeat
- How to make the ask without it feeling like an ask
Who it’s for
Agents with a warm sphere that isn’t producing. If people like you and still don’t refer you, this is the gap.
Then hand your clients the one-pager, which removes the last three barriers for them.
The Consumer Referral One-Pager →Get the next one before your clients do.
The Local Authority Brief™ lands every Wednesday. One short read that takes the week’s market noise and tells you what it actually means for the people you serve — plus one thing to do about it, and a better way to say the hard thing when it comes up.
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