About this tool

Marketing spend has a way of becoming a subscription you forget to question. The portal fee renews, the mailer goes out, the sponsorship gets paid — and nobody sits down to ask what any of it actually returned.

Enter what you spend on each source and what it brought back. The calculator ranks them by real return, which is usually a different order than the one you would have guessed.

Use it before you renew anything, and once a year on everything at once.

Part of the Marketing Edge™. Free, no signup.